Weekly News: A Framework to Design & Create Nudges

Here's a quick recap. Evidence has shown that humans are in autopilot for most of the time. Altering the environment can help to 'Nudge' people, and yourself, in desirable directions. And our featured model will help you create more effective Nudges. 

Explore the EAST Framework and start Nudging yourself and others today. 

While you're there, see how to apply it and on models in our featured Playbook, Designing Powerful Experiences

Stay safe, happy & curious --- Arun & Shai

Mental Model Snapshot: jobs to be done

Growing numbers of decision makers, entrepreneurs and innovators are taking their thinking and impact to new levels. Watch this short video to find out how.Growing numbers of decision makers, entrepreneurs and innovators are taking their thinking and impact to new levels. Watch this short video to find out how.
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